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The 16th Guangzhou International Construction Fair (Guangzhou Building Materials Exhibition) was held in Pazhou Complex on July 8-11, 2014. Directly hit the exhibition site, visit celebrities in the industry, and think and develop. During the exhibition, the leading companies in the home furnishing industry jointly launched the “Products and Movements 2014†home product trend conference, and comprehensively displayed the latest trends of the 2014 home furnishing industry through the four themes of “colorâ€, “typeâ€, “quality†and “useâ€. A top feast of new home products. At the same time, the focus also customized the home data research center to help users find better products. Interview time: July 10, 2014 Interview location: Guangzhou Jianbo Fair Dahao Federal Home Booth Interview Leader: Dahao Federal Home Yang Zhizhong [] What new products did you participate in this Expo? What are the characteristics or advantages of these new products? Dahao Federal Home Yang Zhizhong [Yang Zhizhong] keeps up with the trend from color to element. In fact, we have adjusted every year's new products. This time, the product style is Jane European style, which is the combination of the trend of Italian style and Chinese style. [] Now, after 80s and 90s, it becomes a consumer. What kind of style of home products is this group more biased? [Yang Zhizhong] After 80s and 90s, he generally prefers simple European and postmodern styles, and requires color matching to be innovative. [ 】 After 80, 90, the material environmental protection requirements are higher, this year, Dahao Federal Home has made some innovations or changes in the material? [Yang Zhizhong] In the past few years, the domestic market has required furniture to be environmentally friendly, and production is not allowed without meeting environmental requirements. For example, the two pieces of sheet and paint must be checked, and the glue has a great influence on the environmental performance of the furniture. [ 】 What plate is used now? [Yang Zhizhong] combines environmentally friendly solid wood laminates with logs. [ 】 Customized homes are popular in recent years. What are the main needs of consumers for custom furniture? [Yang Zhizhong] Our understanding is mainly the following: 1. Realizing real customization, meeting personal preferences and making a difference. 2, must be environmentally friendly. 3, high-end, atmospheric, upper grade. Dahao Federal Home can achieve high-end customization, and all furniture is customized according to customer needs. We pay attention to the details. For example, the guardrail of our sofa looks old and actually new. In order to achieve high-end and atmospheric effects, the old-fashioned effect is achieved through the paint process. Today's customers need real craftsmanship. [ 】 The price of raw materials has been rising in recent years. How can we ensure that prices do not change too much? [Yang Zhizhong] For enterprises, first, internal management is better, such as material management, material control management, and cost accounting. Second, replace the original hand-made equipment. [ 】 How do you evaluate the market situation in the first half of 2014? [Yang Zhizhong] Because of the downturn in real estate, the entire furniture industry is not very prosperous, but many manufacturers in the first half of the year did a better job, and we also reached the expectations at the beginning of the year. I think that for fixed-loading enterprises, we must first have our own characteristics, and secondly, the quality of our products must be good. I believe that we will do better and better in the future. 〠】Ok, thank you.