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Before entering the text, let us first look at the origin of the paint:
Speaking of the origin of the paint, many people may be very upset, because early in the morning it was discovered that ancient people used paint in their lives, from stone cave paintings in the Stone Age to all aspects of people’s daily life, paint was accompanied It has been more than 10,000 years of human life. In fact, China is also one of the earliest countries to develop paints. As early as the Shang Dynasty, people started to extract natural paint from natural wild lacquer trees and use them in decorative instruments and buildings. In the Spring and Autumn Period, thanks to the mastery of the Tung oil coating technology, the technology of using additives in the coatings was created, and at the same time, the coating industry entered a new era.
Prediction I: Celebrity endorsement is no longer the reason why people pay the bill
Since 2009, many paint brand merchants have used the celebrity endorsement to obtain extraordinary profit, which has laid a new direction for the development of the company and the paint industry. However, with the clash of celebrity endorsement products that have occurred in the past two years, the paint industry would not be able to win with stardom in 2011.
Only the superiority of product quality is the best way for a company to develop. Many people now buy paint and are worried about its environmental issues. Although the environmental protection heat of the paint still reached its peak in 2009, what could be “drinking†the paint, and the “cooking†paints and other related news abound. However, in 2011, consumers are looking forward to the paint industry can really move, no longer use too much hype and propaganda to flicker. A quality winning brand will definitely capture the hearts of consumers.
Therefore, the environmental protection boom that will be set off between the coatings industries will continue. We are looking forward to a new climax and starting point this year. At the same time, the Copenhagen conference also cautioned that people's environmental protection and low carbon will be the two main directions for future industry development.
Prediction 2: Water-based paint market share is expected to reach 20%-30% in the next five years
What is water-based paint? The predecessor of water-based paint is paint. The early stage of paint mostly uses vegetable oil as the main raw material, so it is called “paintâ€, such as the healthy and environmentally friendly raw tung oil. Whether it is a traditional coating product using natural materials as raw materials or a modern development of synthetic chemical products as raw materials, all belong to organic chemical macromolecular materials, and the formed coating is a type of polymer compound.
Waterborne coatings include water-soluble coatings, water-reducible coatings, and water-dispersible latex paints.
Waterborne coatings have experienced a difficult course in China for more than 10 years and the development prospects are considerable. According to people in the industry, waterborne wood coatings are recognized by the world's paint industry as the development direction of interior wood decoration and Furniture decoration coatings. In the industry, its environmental protection cost-effectiveness is more popular. Compared with solvent-based wood coatings, it has unparalleled advantages in resource conservation and environmental protection.
Prediction 3: Home decorating in different spaces using paints should also be adapted to local conditions
In an interview with Xiao Bian, an interesting phenomenon was also discovered. Mr. Lin Husband bought three different paints to cope with the current home renovation. Xiao Bian went to the previous question to know that they bought different paints for the children's room + master bedroom, restaurant, and the rest of the space. In the children's room and master bedroom, they bought a fairy tale child paint for children, because it is said that such children's paint zero-VOC emissions, anti-allergic, anti-asthma, weak protection system characteristics, making it a child, The decoration of the elderly room and bedroom space is preferred. At the same time, this paint is stain-resistant and easy to scrub, which can effectively improve the brightness of the room and give occupants a greater sense of space.
Mr. Lin said that in the restaurant space, a clean interior wall paint was chosen because its ultra-low smell, super-environmental protection, and stronger air permeability work well in the restaurant environment. In the rest of the space, a super-interior wall paint was selected, which caused a delay in the ignition of unique fires, reducing the release of harmful gases, and adding to the security of the entire home.
After listening to Mr. Lin’s description, Xiao Bian is also aware of the fact that people are now paying more and more attention to the quality of life and living environment. Therefore, the phenomenon of two coats of paint and one coat of paint in the next room will become more and more common. At the same time, this is also a new business opportunity for coating companies. In 2011, we are waiting for the development of the paint industry!
2011 has come in people's expectations, and the development of the building materials industry has long been predicted by many people. At the same time, the development trend of the home improvement coatings industry is also a matter of concern to people. But what are the development trends of the local paint industry in 2011? With regard to these issues, Xiao Bian also conducted market interviews and interviews with netizens to do some induction and outlook.