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Charter flights, please go to the purchase of home improvement to send you a luxury tour --- Recently, two "Travel Edition" home promotions attracted people's attention, first, the red star Mei Kailong (view map) in Guangdong Shenzhen to go to the "charter factory on-site procurement group" The other is the selection of Cobo's home improvement package, "Choose the treasure to stay in the home decoration, send luxury Sanya tour." Invariably, consumers are encouraged to travel and purchase and become a selling point for the promotion of two well-known home brands. The recent emergence of a health care drug promotion incident is also related to tourism. Health care products manufacturers use the banner of travel to pull a car of elderly people into remote countryside, and don’t pay for medicine to keep going home. This makes people suspicious of the promotional means of business renovation. Home decoration can be much more complicated than buying one or two boxes of health care products. In this regard, industry experts say that renovation, purchase of materials, and buying furniture are really related to life. Don’t influence your own because of “great playâ€. Judge. In addition, who is out of the wool, and after the actual start of these activities, see the clues. â— Who is going to look at the home during the renovation? Through the activity rules of "Choose a treasure in your home and send a luxury Sanya tour", you can see that you can get the qualification of Sanya Tour by choosing the decoration standard of more than 68,800. That is to say, Kebao will help you decorate, you will follow The travel agency went to the beach. In this regard, Mr. Zhang, who came to Cobb Consulting on the day of the event, said: “Even if it is a check-in home improvement, it saves some things to run around the building materials. After that, it can’t be used as a shopkeeper. It’s your own home, no. Staring every day, I still don't feel relieved." There are many people who think like Mr. Zhang. They said that it is good if they can enjoy travel in advance or wrong. In this regard, Kebao Boloni brand promotion director Lin Zhouyong said that generally speaking, the decoration process is about two months, and the qualification of Sanya tour can be retained for three months, so that consumers can arrange it themselves. At the same time, he said that the reason why the decoration is sent to travel is based on the "check-in home decoration" service, which is to let consumers pay attention to the decoration of Kebao, and even feel free to travel. At that time, the decoration butler will supervise the construction, material distribution and installation, and upload pictures through the network to display the status of the site at any time. â—Which decoration bills have thousands of travel expenses? Who is it? Ms. Liu, who has undergone renovations, said that it is good to send a tour, but the price of two people in Sanya travel agency is three or four thousand yuan, and the home improvement designer thinks that it is a piece of cake to spend thousands of pieces of decoration. It’s hard to say who is paying the bill. After a round of sample room reporters learned that Cobo stayed in home improvement, although prepared for more than a dozen model rooms for reference, but not all of them are seen in several packages, such as if you do the same light pool with the model room Additional costs, partition walls and some decorative effects. That is to say, if you choose to stay in your home improvement, you will inevitably be tempted by the temptation of the model and the guidance of the designer to make more money and more effects. In this regard, Cobo's home improvement sales staff said that, indeed, the model is only a reference to style and standards, changes and additional costs are inevitable. How much water does this additional cost have? Lin Zhouyong, director of brand promotion of Cobo Boloni, explained that even if it is added, it is also very clear and transparent. He said that the reason why it is called "stay-in-home decoration" is that it will not harass the owner in the process of decoration as in the traditional decoration mode. Before the start of construction, the Cobb designers have already fully integrated with the owners, and take into account every detail of the home. All the changes involved will be clearly written into the contract and recognized by both parties. Once the contract is signed and started, no further will be generated. “Additionalâ€, this is the most different place from the traditional home improvement model. Lin Zhouyong said that the most fundamental problem in making the decoration process easy is to make everything think ahead and make the decoration simple. â—When the charter goes to the factory to buy furniture, can it be cheap and guarantee the quality? The same is to go out to travel, the purpose of Red Star Macalline to pull consumers down the South is different, they are to cultivate consumers into experts, encourage those who are "not worried about anything" consumption mentality, we must let them see the factory Even with the "Luban Club" composed of experts, we strive to cultivate consumers into experts in furniture and building materials. In the red star Macalline "charter factory on-site procurement group" collection notice, the upcoming event after the National Day is called "home trip", Red Star Macalline invited Yaobang furniture, Wrigley bathroom, Bailan bed Six brands, such as Pad and Lance Shower Room, participated in the first phase of the procurement activities. Consumers will participate in the factory tour from Zhongshan, Dongguan, Foshan and Shenzhen for 4 days and 3 nights, watch the whole process of brand product production and order on site. It is clearly a brand in Beijing Building Materials City. Why do you want to go to the factory to buy it? Is it cheap to guarantee quality? Wang Wei, the general manager of Hongxing Meikailong Jinghu & Southwest Operation Management Center, said that the brands selected by Red Star are all brand names with guaranteed quality. When they go to the factory for purchase, consumers can get more favorable prices and understand home more intuitively. Products, to avoid the "buy wrong" situation that occurs from time to time. Wang Wei said that taking furniture as an example, it may not be appropriate to look at it at home. As a layman of home design, consumers often have a big headache. With the help of professionals, they can save a lot of money. â— Why do you have to pay sincerity to fly to the factory for on-site procurement? It is understood that consumers who participate in charter activities must pay 2,000 yuan of earnest money, and the earnest money will not be refunded, but it can offset the payment. In other words, if you visit the factory without buying furniture, it is equivalent to your own travel expenses. It is not cheap to go to Guangzhou and Shenzhen for two thousand yuan. In this regard, industry experts said that the home furniture, bathroom products, these large pieces, bought inappropriate, no place to throw, therefore, before you decide to buy, you should first understand the brand to visit, if you can not find The products you can see, or carefully participate in the charter purchase tour.